Clairol Natural Instincts Demi-Permanent Hair Dye, 5 Medium Brown Hair Color, Pack of 1

The longevity of this product wasn't the best. I wash my hair 2-3 times a week and the colour faded quite quickly. I went from light brunette to dark brunette and it was completely gone in two months. It was a nice change but I wish it lasted longer.

Easy to use and gentle on hair. The formula feels mild and does not leave hair dry. The color looks natural and the shine after coloring is nice. The only downside. The color result is not strong. If you expect a bold change or strong coverage, the effect looks soft and subtle.

Does it's job

It worked great. But it DID NOT wash out. Its been 3 months and its still growing out. Great low price!

I had been coloring my hair with permanent hair color for decades. I wanted to grow my gray hair out, but I had an event I was going to and I didn’t want to interfere with my half-and-half hair, so I use this product and it worked great. I wish I would’ve been using it all this time instead of the permanent. I’ve been washing it out now for weeks and it’s just smooth as can be. I like knowing that I can use it again if I need to. And not have the commitment of the permanent hair color… I highly recommend it.